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Romana Diesel

Set Up of the October Track Fest event

Aeterna Design, a company owned by the advertising agency Made in Genesi, takes care of the product design area, set-up for events and exhibition areas.

For the 7th Edition of the October Truck Fest, Aeterna Design took care of the creative design and environmental design for the event, using the creative concept on all the fittings, promotional materials and merchandising present in the stands.

For the environmental design of the “Iveco Green” stand, a concept linked to the theme of ecology and means of transport was developed.

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